"Beauty is Nothing Without Brains" - Shuffle

The commercial begins with a woman flushing a toilet and hold in her hands what the viewer assumes to be a pregnancy test. She looks at the test and has several different expressions on her face. She has a happy expression that turns into a dazed and confused stare. She looks at the test then at the watch, and still has a confused look on her face. It is clear that she doesn’t know what it going on or what is taking so long, so she begins to shake the test. Throughout the majority of the commercial the woman is confused and her actions are funny. She shakes the test, she looks at it form different angles, she blows on it and even smells it but she still has no luck. The test has gotten her stumped and she decides to call over what appears to be her boyfriend. She tells him she cannot tell if it is pregnant or not and he too has a confused look on his face. However, it is not at to the results of the test but to what his girlfriend has done.

That is when he tells her that the test is really an iPod shuffle. After the revelation that the test is an iPod a white screen that says “iPod Shuffle – good for music” appears with the word music underlined. This is the point where the humor of the commercial is revealed, because it is very funny that a person would confuse an iPod Shuffle for a pregnancy test. The boyfriend then tells her “yea…yea pregnant … it’s a boy” and the woman says “oh my gosh” and jumps for joy. She really thinks that she is pregnant even though she is told that the test was indeed an iPod. This is the full extent of the humor because the woman is just stupid and this makes what she has done even more funny. The commercial uses the stereotype that blonde women are stupid to create a very funny commercial that has little to do with the product expect put its name out.