Wednesday, November 12, 2008

Myths Do Exist

Many commercials try to create illusions or myths to help sell a product. The U.S Army advertisement uses dramatic, inspiring music and various images to encourage people to recruit. The advertisement clearly shows both men and women of different racial backgrounds as they serve in the army. They seem happy and proud that they are serving this country. The Army ad tries to create illusions that there is no racial or sexual barrier in the United States. However, the fact is remains that race and sex in terms of bias is still present. In today’s society, there is still a problem of racism and sexism. For the U.S Army to say any different, or that they are any different, is a lie. They try to create a myth that the Army does not discriminate and that it is near perfection. There have been countless unreported incidents of women soldiers being raped, of gay soldiers being harassed and assaulted that have now begun to surface. The Army only calls them incidents, not what they really are – hate crimes. Myths and illusions try to trick a viewer into buying a commercial and most do because sometimes the myths are what everyone wants to believe.

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